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Posts on Strategy

AI Video(9) Compare(8) Strategy(8) Automation(6) Public Bodies(3) Tech(3) Finance(3)
A phone showing a channel's grid of posts: most tiles are branded clips with figures and charts, made automatically, and two tiles in coral are human posts, a person speaking and a reply to a comment; beside it, a ring split eighty to twenty.
Oct 14, 2026

Content Automation Strategy: The 80/20 Rule for What Must Stay Human

Let automation carry the factual, recurring eighty percent of your posts, and spend people's time on the twenty percent only they can make. A practical guide.

Strategy
A printed brand style guide for a coffee roaster, with its logo, six colour swatches and two type specimens, and an arrow to a phone showing a price list clip in exactly those colours and fonts, with a square and a wide version beside it.
Oct 14, 2026

How to Create a Video Brand That Matches Your Style Guide, Step by Step

A generated brand post in a phone, with a misspelt sale headline, a warped logo, a malformed hand and an AI-generated label, being screenshotted while three copies of it are shared; beside it the same sale drawn cleanly from a template in a second phone.
Oct 6, 2026

AI Slop: Why Generated Brand Videos Get Labelled, Demoted and Screenshotted

A phone showing a faceless post, today's orders as a large figure over a week of bars with the sound off, surrounded by a text card, a countdown, a ranking and an offer card, above a badge saying No presenter.
Oct 6, 2026

Faceless Videos for Business: How to Run a Short-Form Channel Without a Presenter

An illustration of a possible placement: two phones in the same mobile game, paused for an interstitial ad, one showing a generic slideshow of a product photo with stock lettering and a stock button, the other the brand's own clip in its colours and type. Beside them the same clip as a wide pre-roll and a square sponsored post.
Sep 14, 2026

Google Ads Auto-Generated Videos: Why They Are a Brand Risk, and How to Replace Them

Two phones showing a channel's first and thousandth clip, the same design with different figures, held to the same guide lines at the logo, the figures and the chart, in front of a wall of the channel's other clips.
Aug 4, 2026

Your Thousandth Clip Should Look Like Your First: Brand Consistency at Volume

The same gold price clip on a video page in 16:9, a phone in 9:16, a feed post in 4:5, a chat in 1:1 and a pin in 2:3, laid out again for each shape with the logo, headline, figure and chart whole.
Jul 2, 2026

One Composition, Every Aspect Ratio: Resize Video for Every Platform Without Cropping

Three suppliers' quotes for one short video, from a freelancer at €50 to €300, in-house at €150 to €400 and an agency at €200 to €2,500, beside the versions of one post in three shapes and a finished clip on a phone at under €1 a video.
May 28, 2026

How Much Does a Short Video Cost in 2026? Freelancer, Agency, In-House, AI and Automated

Reelwire

The consistency that grows your reach, on autopilot. Reelwire turns your data into finished short videos in your brand, every day. Drive it from an assistant, the API or the dashboard. Every aspect ratio, every language, from one composition.

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