Reelwire for real estate

Every listing, as a video, the day it goes live.

New listings, price changes, open houses and the market report, turned into designed short video from the property data you already keep, in every aspect ratio your channels need and on your brand.

Free plan, no card needed.

One post, every shape your channels need.

Made for the platforms you post on

For real estate

Every listing, at every stage, on every office's channel

Clips drawn from the property data you already keep, with your brokerage and its disclosure on every frame, and posted by every office in your network.

The listing already exists

Address, price, rooms, area, energy figures and photographs are already in your property system. Sent as a custom feed, each new listing and each price change becomes a clip without anybody opening an editor.

Every stage has its own post

Just listed, open house, price reduced, sold. Each stage is a post buyers and sellers expect to see, and each one is drawn from the same data the moment it changes.

Every agent in your network posts it

A brokerage with hundreds of independent agents hands every one of them the listings, market reports and open days it released, ready to post, with the brokerage and its disclosure already on every frame.

Who it is for

Made for every kind of property business

An estate agent, a mortgage broker and a developer post different things, so each gets a template package of its own, in a look of its own. Your brand does the rest.

50 templates, Editorial look

Estate agents and realtors

Estate agents, realtors and letting agents, from one office to a franchise of a hundred.

  • Three bedrooms, a garden, 425,000: the best picture and the key facts
  • Schools, shops and the station, pinned on the map
  • Sold in nine days, above asking

33 templates, Chat thread look

Mortgage brokers

Mortgage brokers, loan officers and independent financing advisers.

  • Today's rates for five, ten and fifteen years fixed
  • Seven papers to have ready
  • The banks on the panel

38 templates, Timeline look

Developers and new builds

Property developers, builders of new homes and their sales teams.

  • Reserve with 5,000 until the end of the month
  • The plot before, the building now
  • Topping out on Friday at 4, everybody welcome

28 templates, Lock screen look

Lettings and property management

Property managers, housing companies and housing cooperatives.

  • Rent is due on the 3rd: the ways to pay
  • Report a repair in the app, room by room
  • The heating goes on on 1 October: four tips
One post multiplying into a wall of clips in three shapes
Why Reelwire

The facts are already there. The hours to make the clips are not.

What your videos should say usually exists already as data: a price list, a feed, a report. Turning each fact into a finished clip, every day, in every shape and language, is what takes the hours.

  • Every day, without gaps. Accounts that post every day are shown to people who do not follow them yet. A missed week hands that reach to somebody else.
  • Every shape and language. Each one is another version, and made by hand each one costs again.
  • Every time on brand. The logo, the colours and the legal line, checked by hand on each one.
Precision at volume

Endless variety.
Exact every time.

Templates, styles, shapes and languages combine into a different clip for every day and every channel. What never varies is what has to be right: your logo, your figures and your legal line, as you sent them, on the first clip and the thousandth.

1,213

Live feeds kept running for you, so your channel never breaks

1,756

Templates, from a big number to a bar race, in styles from broadcast news to a comic book

5

Aspect ratios: 9:16, 4:5, 1:1, 16:9 and 2:3

186

Languages to choose from, your feeds translated into the one you pick

How it works

Three steps, every one automated

Reelwire automates the whole process, not one step of it: from your data to the posted clip.

Step 1

Your data comes in

1,213 ready-made feeds come built in: live data Reelwire fetches and keeps running for you, with nothing to set up. Whatever is in no feed, you write in the manual post composer or send from your own system as a custom feed.

Ready-made feeds, the post composer and a custom feed flowing into one channel, one clip per post
Step 2

Reelwire renders it, in your brand

The engine takes one of 1,756 templates, dresses it in your brand, your colours, fonts, text sizes, logo and titles, and renders the clip in every shape and language the channel asks for, by machine, with nobody at it.

Your brand and a template going into Reelwire, a clip coming out in three shapes and several languages
Step 3

Posted, or handed over ready to post

Posted automatically to your social media channels through built-in platform connectors, or by webhook into your own system or a posting service. Handed over by email, to post by hand. Or posted by your AI agent with a browser, from the prompt that comes with every hand-over. Ready for social media, for ads or for your internal channels.

One finished clip posted by a platform connector, sent by signed webhook, handed over by email and posted by an AI agent
A week on your channel

Every listing, every stage, without an editor

An estate agency's week: every listing at every stage from its own property data, and the rates and prices around them from ready-made feeds. Every post a finished clip, on your brand.

Ready-made feed Official data Evergreen Your own data Written by hand

Monday

09:00

Just listed: a family home by the park

Spotlight

17:00

Mortgage rates this week

Table

Tuesday

11:00

Take the tour, room by room

Photo story

18:00

What a survey is for

Definition

Wednesday

10:00

Price reduced on Parkside Avenue

Change

16:00

Monthly payment at this week's rate

Big number

Thursday

09:00

Open house on Saturday

Event card

14:00

The central bank holds its rate

Change

Friday

11:00

Sold in nine days

Number grid

Saturday

10:00

The neighbourhood: schools, parks and the station

Picture with pins

Sunday

17:00

House prices this quarter

Line chart

11 posts this week, 5 of them from feeds that run by themselves. Each one a finished clip, in every shape your channels need.

Ready-made feeds

Rates and prices around your listings

Mortgage rates, house prices and rate decisions from central banks and statistics offices, kept running for you. Add one to a channel and its clips arrive on their schedule, on your brand.

Every plan

Evergreen 4

Written once and released on a schedule: tips, terms and quizzes, never news.

  • Property term explained
  • Home buying tip
  • Real estate myth corrected
  • Real estate quiz
From Individual

Live data 5

New data from public sources on every run, its wording polished and translated by AI where a channel asks for it.

  • ECB rate decision
  • Bank of England rate decision
  • Federal Reserve rate decision
  • Banxico rate decision
  • Trending in real estate and housing
Enterprise

Official data, no AI 11

Straight from the authority that publishes it, in the words and languages written for it. No AI at any step. Below Enterprise the same feeds come as live data.

  • Mortgage rates in the euro area
  • Mortgage rates in Germany
  • Mortgage rates in the United Kingdom
  • Mortgages in Spain
  • Mortgage rate milestone
  • Monthly payment at this week's rate
  • House prices in the euro area
  • House prices in Germany
  • House prices in France
  • House prices in Spain
  • House prices in the United States

Your own data

Your listings, sent from your property system as a custom feed: every new listing, price change, open house and sale becomes a clip, with your own photographs.

Every plan

And rents in Germany, the United States and the United Kingdom, mortgage rates in the United States and Mexico, housing starts, new home sales, building permits, and the energy class explained.

AI agents

The video tool every AI agent wants

Tell your agent once what your channel should post. It suggests the weeks ahead, you confirm, and Reelwire renders and delivers every clip on brand, every day. Left to make the videos itself, an agent makes a demo. Driving Reelwire, it runs a channel.

An agent connects Reelwire, is asked: "A clip for every new listing and price change, open houses on Thursday, and mortgage rates every Monday.", calls Reelwire's tools and answers: "Done. 9 posts next week for Instagram, Facebook and LinkedIn, with your brokerage and disclosure on every frame.". It shows the week it planned, and the posts go out to Instagram, Facebook, LinkedIn.

  • Your agent suggests, you confirm

    Through Reelwire's MCP server, on every plan, Free included, it suggests feeds, drafts the posts and plans the week in the conversation you already have with it. Nothing is set up until you say so.

  • Any model, inside the clip

    Pictures, video, music and texts from any model, with your own key, go into your clips: a generated picture in the content, a generated video as the intro or the background.

  • Reelwire renders and delivers

    Every clip rendered from a template with your data, on brand, in every shape, then posted or handed over. The same way on the thousandth day.

Works with the agent you already use

The dashboard

Every post in sight, every setting in one place

Posts: one row per channel, with its state and Approve and Reject
Clip studio's Create clip dialogue, with a finished clip in the brand Lumen
A brand being edited: logo, colours, fonts and a preview
Ready-made feeds: weather feeds, each with its schedule
The posting calendar: a month of posts across four channels
Compliance

Your brokerage and its disclosure, on every frame

A property advert lives under rules about what it must show. In the estate agents' templates they have places of their own, on screen from the first frame to the last.

Licence and disclosure, on every frame
  • The brokerage named in every advert

    A required field of every estate agents' template, set in the header of every frame: no clip without it.

  • Licence line, equal housing

    Your licence and the statements the law asks for

    The disclosure stays on screen from the first frame to the last, set smaller when it is long, never cut.

  • Energy certificates

    The energy figures in every listing

    Part of the listing's facts and its disclosure, drawn from your data with the price and the area.

  • A representative example with every mortgage rate

    The rate template sets an example repayment under the rates, and its disclosure names the representative example for the whole clip.

  • Approved before it goes out

    A person approves each listing clip, and on Enterprise every hand-over is kept in a sealed record for ten years.

  1. 01

    Data in

    Your listings from your property system, or a post written by hand.

    Every plan
  2. 02

    Drawn by a fixed template

    Your photographs and figures, the brokerage and its disclosure.

    Every plan
  3. 03

    A person approves

    On Enterprise never the author, and two approvers where a channel asks.

    From Small business
  4. 04

    Sealed in the record

    Fingerprint, texts and approvers, time-stamped daily, kept ten years.

    Enterprise
  5. 05

    Handed over or posted

    To every office's channel, by email, webhook or platform connector.

    Every plan
Syndication

Every agent in your network posts it

A large brokerage works with hundreds of independent agents, each with followers of their own and no time for video. Head office makes the clips once, and every agent posts them, the brokerage and its disclosure already on every frame.

  • They sign up on a page in your look, framed in your intranet or agent portal, every address confirmed by email.
  • They receive the listings, market reports and open days you released, after your approval where a channel asks for it.
  • By email with everything ready to post, or by webhook into their own system.
  • You see what each agent was sent, and when.

Every listing reaches every agent's followers the day it goes live, with the disclosure already on it.

Enterprise

Your brokerage

Releases, approves

  • Independent agent
  • Franchise office
  • Independent agent
  • Team leader
  • Independent agent
  • Partner agency
Examples

Made with Reelwire for real estate

Templates from the catalogue with content of their own, in their formats, styles and shapes. Put your brand on any of them and it is yours.

Plans

What real estate needs, and on which plan

The features an agency asks about, each on the plan it starts on. Everything on a lower plan is on the higher ones too.

Key for real estate

  • Every plan

    Your own data, as a custom feed

    Sent from your own systems with a key; every record becomes a clip.

  • Enterprise

    Syndication to your network

    A sign-up page in your look; participants receive the clips you release.

Asked about too

  • Every plan

    Post composer

    A post written by hand, or a list of them planned ahead.

  • Every plan

    Clip studio

    One clip by hand, in several shapes and languages at once.

  • Every plan

    Every template of your market

    No template is held back by plan.

  • Every plan

    Your brand on every clip

    Logo, colours, fonts, presenter, background, intro, outro, stinger and sound.

  • Every plan

    AI assistant, with your own keys

    Pictures, music, texts and fonts made once and reused by every clip.

  • Every plan

    Handed over by email

    The clip and its text ready to post, with a prompt for an AI agent.

  • Every plan

    Posted to Discord, LinkedIn, Slack and Telegram

    Through the platform connectors, without a posting service.

  • Every plan

    A data processing agreement

    With every business customer, as the law asks.

  • Every paid plan

    Under one euro a clip

    From €0.92 a clip on Individual to €0.69 on Small business paid yearly, every shape and language included.

  • From Small business

    A team, each with the powers they need

    Colleagues who write, approve or administer, and nothing more.

  • From Small business

    A person approves before anything goes out

    The approval gate, per channel.

  • Add-on from Small business

    Templates in your corporate design

    A package made for your workspace alone, on request.

  • Enterprise

    A sealed record, kept ten years

    Every hand-over with its video's fingerprint, texts and approvers, time-stamped daily.

  • Enterprise

    An audit export, checkable without Reelwire

    Report, records, time stamps, frames and a verifier in one file.

Pricing

From one person to the whole team

One price per workspace, with the clips, the storage and, from Small business up, seats for your colleagues included. Start free and move up when you need more.

Free

See the whole thing work before you pay for it.

€0 / month

Start free

What's included

  • 25 videos a month

  • 50 MB storage for your media and clips

  • Ready-made feeds: evergreen (tips, quotes, quizzes)

  • One person

Individual

Your own data, your own brand, more videos every month.

€69 / month

Choose this plan

What's included

  • 75 videos a month

  • €0.92 per video

  • 200 MB storage for your media and clips

  • Ready-made feeds: evergreen (tips, quotes, quizzes)

  • Ready-made feeds: live data (prices, weather, news)

  • One person

Recommended

Small business

A team, and an approval step before anything goes out.

€249 / month

Choose this plan

What's included

  • 300 videos a month

  • €0.83 per video

  • 500 MB storage for your media and clips

  • Ready-made feeds: evergreen (tips, quotes, quizzes)

  • Ready-made feeds: live data (prices, weather, news)

  • A team with 3 seats included

  • Approval before anything goes out

Enterprise

A sealed compliance record for your audits, plus volume, priority rendering and syndication.

Let's talk

Contact us

What's included

  • Custom volume of videos, seats and storage

  • Ready-made feeds: evergreen (tips, quotes, quizzes)

  • Ready-made feeds: live data (prices, weather, news)

  • Ready-made feeds: official data, no AI (from the authority)

  • Approval before anything goes out

  • Four eyes: nobody approves their own post

  • Two approvers per channel, where you ask

  • Sealed compliance record, kept ten years

  • Audit export, checkable without Reelwire

  • Read-only auditors, taking no seat

  • Your workspace's own audit log

  • Syndication to your participants

  • Priority rendering

Every plan is fully usable through the API and MCP. Prices are per workspace and exclude VAT. A year is paid as 10 months rather than twelve, and that is the whole discount. Cancel whenever: the period you paid for runs to its end.

Questions

Before you start

Yes. Your property system sends each listing as a custom feed through the API, its photographs uploaded to your media library, and every new listing, price change, open house and sale becomes a clip. A listing can also be written by hand in the post composer.
In the estate agents' templates the brokerage is a required field, set in the header of every frame, and the disclosure with your licence and the statements the law asks for stays on screen from the first frame to the last.
Yes, on Enterprise. Each office signs up on a page in your look and receives the clips you released, by email or webhook, ready to post.
From central banks and statistics offices, through ready-made feeds that name the source in the clip.
Yes: the listing's photographs from your media library, framed for each shape. A template without a photograph draws the facts alone.
Yes. The presenter on a brand carries a name, a role and a portrait, so an office or an agent can have a brand of their own with their face on it.
From the blog

The longer answers

What a short video really costs, and how Reelwire compares with the video editors and the AI video generators you may be weighing.

See a week of your listings

Make your first clips today

The free plan makes 25 clips a month and asks for no card. Send the address of your listings page, and a week of your channel comes back, built from the properties already on it.